New Original Animation Movie Project Announced: TOYOTA x STUDIO4C's "PES (Peace Eco Smile)" Participates in Tokyo International Anime Fair 2013

TOKYO, March 22, 2013 /PRNewswire/ --Toyota Motor Sales & Marketing (TMSM) is exhibiting PES (Peace Eco Smile), an original animation project undertaken jointly with Studio4C, at "Tokyo International Anime Fair 2013" (TAF), held from March 21 to 24, 2013, at Tokyo Big Sight. In 2013, TMSM started a new collaboration project, "NEXT GENERATION - PES - CROSS COLLABORATION," to communicate its message globally...